Hasselblad has officially launched world’s first 50MP medium format camera Hasselblad H5D-50c using CMOS sensor technology. This pioneering 50 megapixel CMOS sensor camera is based on existing H5D-50 model but will offer a faster capture rate; longer shutter speed capability and much greater higher ISO up to 6400 with dynamic range of up to 14 stops. It will provide greatly improved Live Video in Focus and will also be available with Multi-Shot functionality. Ove Bengtson, Hasselblad Product Manager said before “We believe this will provide a highly compelling option for professional photographers who prefer a more versatile camera that enables them to immediately embrace a wider range of photo-disciplines but still encapsulating the exceptionally high-end image quality associated with Hasselblad”. The groundbreaking H5D-50c will go on sale from today & will cost you a cool €20,900 or $27,500 (Amazon | Adorama | B&H)
H5D-50c key features
- 50 Mpixel CMOS sensor with almost twice the physical size of the largest 35 mm DSLR sensor.
- Excellent high ISO performance: shoot at up to ISO 6400 and still produce crisp clean images with perfect colours both on location or in the studio.
- High dynamic range (up to 14 stops) for improved detail in shadow and highlight areas.
- Longer shutter speeds (up to 12 minutes).
- Faster capture rate: 1.5 frames per second.
- Live Video in Phocus with higher frame rate.
- True Focus auto-focus system with Absolute Position Lock and camera controls.
- Options for working with tilt-shift.
- GPS recording flexibility.
Press release:
Hasselblad H5D-50c CMOS camera: official launch
Hasselblad has begun shipping its pioneering H5D-50c, the world’s first fully integrated medium format camera system to use CMOS sensor technology.
The new H5D-50c was first announced in mid-January and the camera enjoyed a fleeting debut at the CP+ Camera and Photo Imaging Show, Japan, three weeks later – but is now fully available worldwide.
Ove Bengtson, Hasselblad Product Manager said: “As with all our cameras, the H5D-50c was developed with one goal in mind – to produce simply the best image quality possible today. This CMOS sensor model represents a major leap forward in camera development and breaks new grounds for medium format photographers who now will be able to shoot with the ultimate in image quality, regardless of lighting conditions. Outstanding ISO performance – up to ISO 6400 – will raise available light photography to new heights in this genre.”
He added: “The camera, which we believe is one of the best we ever designed, is supported by a range of 12 extremely high performance lenses with built-in central lens shutter.”
H5D-50c key features at a glance:
- 50 Mpixel CMOS sensor with almost twice the physical size of the largest 35 mm DSLR sensor.
- Excellent high ISO performance: shoot at up to ISO 6400 and still produce crisp clean images with perfect colours both on location or in the studio.
- High dynamic range (up to 14 stops) for improved detail in shadow and highlight areas.
- Longer shutter speeds (up to 12 minutes).
- Faster capture rate: 1.5 frames per second.
- Live Video in Phocus with higher frame rate.
- True Focus auto-focus system with Absolute Position Lock and camera controls.
- Options for working with tilt-shift.
- GPS recording flexibility.
The new H5D-50c will retail at €20,900 (excl. tax).
Ian Rawcliffe, Hasselblad CEO, stated: “There is no price premium at all for customers who wish to acquire this groundbreaking technology. The H5D-50c will ship with the same price tag that applies to our H5D-50 model.”
“The outstanding ISO performance of this new CMOS sensor-based model has quite literally put medium format photography into a new light. Now photographers no longer have to be so concerned about shooting in challenging conditions – and of course they can choose to work tethered or untethered with the option of processing raw images in Phocus or directly in Adobe Photoshop Lightroom”, he added.
The new H5D-50c is currently on display at The Photography Show (NEC) and can also be seen and tested at WPPI Expo, Las Vegas (March 3-5).
Hasselblad H5D-50c Specifications
| Sensor type | CMOS, 50 Megapixels (8272 • 6200 pixels, 5.3 • 5.3 μm) |
| Sensor dimensions | 43.8 • 32.9 mm |
| Image size | RAW 3FR capture 65 MB on average. TIFF 8 bit: 154 MB |
| File format | Lossless compressed Hasselblad 3FR |
| Shooting mode | Single shot |
| Color definition | 16 bit |
| ISO speed range | ISO 100, 200, 400, 800, 1600, 3200 & 6400 |
| Storage options | CF card type U-DMA (e.g. SanDisk extreme IV) or tethered to Mac or PC |
| Color management | Hasselblad Natural Color Solution |
| Storage capacity | 8 GB CF card holds 120 images on average |
| Capture rate | 1.5 captures per second. 35 captures per minute (based on a SanDisk Extreme UDMA7 120 MB/s) |
| Display | 3 inch TFT type, 24 bit color, 460.320 pixels |
| Histogram feedback | Yes (on rear display and on camera grip display) |
| IR filter | Mounted on CMOS sensor |
| Acoustic feedback | Yes |
| Software | Phocus for Mac and Windows |
| Platform support | Macintosh: OS X 10.5 or later. Windows: XP, Vista, Windows 7 (from version 2.8 64 bit only), Windows 8 |
| Host connection type | FireWire 800 (IEEE 1394b) |
| View camera compatibility | Yes, Mechanical shutters controlled via flash sync. Electronic shutters can be controlled from Phocus |
| Operating temperature | 0 – 45 ˚C / 32 – 113 ˚F |
| Dimensions | Complete camera w. HC 80mm lens: 153 x 131 x 205 mm [W x H x D] |
| Weight | 2290 g (Complete camera w. HC 80mm lens, Li-Ion battery and CF card) |
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